Skip to content
A portfolio gallery, not a wall of text

The Landscaping Website: Visible Projects, Not a Wall of Text

A website for a landscape gardening business works differently from the usual trade presence. Your work is visible, your service area ends after an hour's drive, your jobs range from a single garden path to a complete outdoor installation — and private clients take weeks to decide. That is exactly what we build your website around.

Request a Free Consultation Call 05123 9579000
Fixed price from 1,490 € net Portfolio gallery by trade Enquiry form with budget range

50+

web projects supported (project experience)

8 pages

included in the fixed price

1 year

hosting included in the fixed price

24 hrs

response to your enquiry

Prices · net, plus VAT

from 1,490 € fixed price net
  • Up to eight pages, portfolio gallery and enquiry form in the fixed price
  • Regional pages and careers section from 2,900 € net
  • Maintenance and hosting from 39 € net per month, cancellable monthly
  • Reworking your project photos from 290 € net
Request a Free Consultation See the pricing

Website at a fixed price from 1,490 € net with up to eight pages, portfolio gallery, enquiry form, mobile design and hosting for the first year. More extensive, with regional pages and a careers section, from 2,900 € net. Maintenance and hosting from 39 € net per month, cancellable monthly. Reworking your existing photos from 290 € net. Every project starts with a free initial consultation.

Most landscape gardening businesses do not have an order problem, they have an enquiry problem: too much of the wrong kind comes in. Tiny jobs, price shoppers, requests from places nobody would load a digger for. A website cannot resolve that entirely, but it can pre-sort — through the projects it shows, the area it names and the questions it asks in the form. This page shows how that works in detail. The wider framework is set out in our services and pricing.

Smartphone on a tripod aimed at a finished terrace

How a landscaping website is built, layer by layer

Page structure · landscaping
From first visit to application
Every layer answers a question that is genuinely asked in garden and landscape construction: what can you do, where do you work, how does my enquiry reach you, who works for you.
1
Home page with service area and seasonal note
Who you are, which trades you carry out, how far you travel
in the fixed price
2
One page per trade
Paving and paths, patios, fencing, ponds, tree care, grounds maintenance
in the fixed price
3
Project gallery sorted by trade
Your own project photos with town, year and task instead of stock images
in the fixed price
4
Enquiry form that pre-filters
Trade, approximate area, town, time frame and photos of the site
in the fixed price
5
Regional pages for your towns
Separate pages for the places where your crews actually work
from 2,900 €
6
Careers section with job adverts
A short application path, a look at the team, no cover letter
from 2,900 €
Up to eight pages belong to the fixed price. If further trades or towns are added, the difference is stated before the quote.mobile first
Fixed pricefrom 1,490 € net
Service areatowns, not nationwide
Illustrative structure. The first five layers belong to the fixed price from 1,490 € net; regional pages and a careers section start at 2,900 € net.

Why a Landscaping Website Works Differently

An electrician can barely show their work — a finished distribution board convinces nobody. In landscape gardening it is the other way round: your result is the strongest sales argument you have. A paved driveway, a natural stone wall, a terrace in the evening light, a pond after two years of growing in. Anyone planning a garden is not looking for a service description but for pictures of something they like. And yet many landscaping websites consist of three paragraphs of running text and a stock photo of a lawnmower. That gives away precisely what sets a business apart.

The Work Is Visible

Unlike many trades, your result can be photographed. Project pictures are therefore not decoration but the core of the website — they answer the question of quality faster than any text.

Demand Is Seasonal

Between March and October the phone rings, in winter it goes quiet. The website has to serve both phases: the quick spring decision and the calm planning of the cold season.

The Radius Is Limited

Machines, material and crew cost driving time. An enquiry from 120 kilometres away is not an opportunity but work without return. The service area therefore belongs visibly on the website.

Job Sizes Vary Widely

From a fence panel for a few hundred euros to a complete outdoor installation in the five-figure range (project experience). Handling both through the same form inevitably creates friction.

Private Clients Decide Slowly

Between the first idea and the order, garden projects often take months, several quotes and conversations within the family. The website has to stay memorable across that time.

Staff Are Looking Too

Landscape gardeners look at your projects before they apply. The same pictures that convince clients also work on the people you would like to hire.

Job Sizes From 500 to 80,000 Euros on One Website

Hardly any trade has to accommodate such different projects on one website. One client wants to replace a fence panel, the next wants a complete outdoor installation with paving, irrigation and planting designed and built (project experience). If both see the same home page and fill in the same contact form, a problem arises: the small job ties up time in quoting, while the large project does not feel well looked after. The answer is not to scare small enquiries away, but to place them correctly early on — through separate service pages, clear notes on minimum scope and a form that asks for budget range and time frame.

AspectUsual trade websiteYour landscaping website
First impressionStock photo and a welcome textYour own project pictures from the service area
ServicesOne page with a bullet listOne page per trade, each with pictures
ReferencesImage gallery in no orderGallery filterable by trade, with place and scope
Service areaOnly the company address in the imprintA named area with towns and radius
Enquiry formName, email, messageTrade, budget range, time frame, location, photos
WinterThe site rests along with the businessPlanning phase, consultation and winter maintenance visible

Pre-Sort Instead of Filtering Out

A website cannot reject enquiries — nor would that be wise. But it can make sure that people with a 400-euro request recognise for themselves that they will get a different kind of offer from you than expected, and that people with a large project see immediately that you build such things regularly. That saves time on both sides.

The Structure That Suits Landscape Gardening

Structure determines a website's success more than design does. We build your landscaping website along the order in which prospects actually think: first they want to see whether they like what you build. Then they check whether you carry out the trade they need. Then whether you drive in their direction. And only then do they fill in a form. Every page has a job in that chain — and no page exists simply because it is expected.

  • Home page with large project pictures instead of a welcome text, the service area and a clear route to an enquiry
  • One service page per trade: paving, tree care, ponds, grounds maintenance, fencing, winter maintenance
  • Portfolio gallery, filterable by trade, with place, scope and year instead of an anonymous wall of images
  • A service-area page listing the towns you actually drive to
  • Enquiry form with trade, budget range, preferred period and photo upload
  • Careers section with open positions and pictures of the team at work
  • Contact page with phone, address and an honest statement on capacity

The Home Page Is a Stage, Not a Preface

Whoever opens your home page has three to five seconds of patience. In that time it must become clear: this is a landscape gardening business, it builds things to this standard, and it works in my area. A welcome text does not achieve that. A large project photo with a short line beneath it does. We therefore build the home page around images and move the explanatory text to where it belongs: onto the service pages, where someone opens it deliberately. If your photos are still sitting unsorted on a phone, that is no obstacle — that is what the photo preparation is for.

  • A large project image at the top instead of running text and a stock photo
  • Three to six trades as entry points, each with its own picture
  • Service area visible straight away, not buried in the imprint
  • Call button and enquiry within reach of a thumb

Portfolio Gallery: Filtered by Trade, Not a Wall of Images

A gallery with sixty pictures in arbitrary order looks impressive at first glance and helps nobody. Someone planning a terrace wants to see terraces — not scroll until one might appear. We therefore organise your portfolio gallery by trade and add to each project the details that prospects can actually place: which town, what scope, which material, which year. That turns pictures into evidence. And it has a second effect: every project gains text that fits the trade and the region — the basis for search engines being able to associate your business with the right service and the right area at all.

Filterable by Trade

Paving, terraces, tree care, ponds, fencing, grounds maintenance: anyone with a specific project sees only the matching work with one click.

Tagged With a Location

A project in the neighbouring village reads differently from a project somewhere. The local reference makes the reference tangible and supports local visibility.

Scope and Material Named

Scale, materials used and build time provide context without naming concrete order values — that remains your decision.

Before and After

For redesigns in particular, the comparison shows what was actually achieved. Two pictures replace a paragraph of description.

Planting in Its Second Year

A freshly planted bed looks bare. A picture from the following year shows what you actually sold — growth that comes good.

Prepared to Be Found

Every project gets its own image text and its own address. That creates content search engines can assign to your trade and your region.

A Service Area Instead of Nationwide Scatter

No landscape gardening business wants to be found nationwide. The effort of travel, machine transport and material delivery puts a hard limit on the radius. That very limit belongs on the website — as a statement, not a secret. We name the towns you drive to and create dedicated pages for the most important ones, so that someone in Hildesheim, Hanover or Peine does not have to guess whether you will come to them. How we go about it is set out on the page about local SEO for landscaping; an overview of the areas can be found under regions. A specific position in search results cannot be assured — we create the editorial and technical preconditions for it.

Let Us Talk About Your Business and Your Area

In the initial consultation we clarify which trades come first, how far you travel and which photos already exist. After that you know what your website costs.

Free Initial Consultation Call 05123 9579000

The Enquiry Form Decides the Quality of Your Enquiries

Four More Fields Save a Dozen Phone Calls

The standard form with name, email and message produces enquiries that essentially carry one piece of information: that somebody is interested. Everything else you have to work out on the phone — for every single enquiry, including the ones that will not fit anyway. We rebuild the form so that it asks the decisive points straight away: which trade it concerns, what budget range the client has in mind, when it should start, where the property is. Plus a field for photos, because a picture of the current state replaces half a description. Details on the page about the enquiry form.

  • Select the trade instead of describing it freely
  • Budget range in bands, not to the exact euro
  • Preferred period, so you can plan the season
  • Ask for the postcode straight away — the area fits or it does not
  • Photo upload from the phone, without the detour via email

Seasonality: The Website Works All Year Round

In spring the business is full, in winter it goes quiet — and that quiet is exactly where many landscaping websites go wrong. Larger garden projects are not awarded in May; they are planned, costed and commissioned in winter. Anyone visible in January who then offers consultation appointments fills their spring while others are still waiting for the first warm weekend. We therefore set your website up around the course of the year: in winter, planning, consultation and winter maintenance come first; in spring the quick trades; in autumn planting season and tree care. That is not a new website per season but a home page that can be switched over with a few adjustments — described on the page about seasonal planning.

Winter

Planning and consultation to the front, winter maintenance visible, a preview of spring dates. The time when large projects are decided.

Spring

Short-notice trades at the top: lawns, paving, terraces. An honest note on capacity instead of enquiries you will decline anyway.

Summer

Maintenance contracts and irrigation to the fore, plus the fresh project pictures of the running season — the best time to take photographs.

Autumn

Planting season, tree care and cutting back, plus preparing for winter maintenance. At the same time the start of the planning season.

Technology: Mobile First, Fast, Images in Modern Formats

Thought Out Mobile First

Most visitors arrive from a phone, often while standing in the garden. Large buttons, legible type and a call button that dials with one tap.

Fast Despite Many Images

Project photos are the heart of the site and at the same time its heaviest load. Modern image formats, sizes matched to the device and loading only on scroll keep the page light.

A Solid Foundation

Encrypted transfer, hosting in Germany, a data-minimising form and a design that follows the requirements for accessibility.

A Reference From the Region

Our clients include Viktor Waldbauer Garten- und Landschaftsbau from Nordstemmen — a business carrying out sand slabs, terraces, cisterns and complete garden installations. You will find further insights and our project approach on the references page; we are happy to show concrete examples in person.

How Your Landscaping Website Comes to Life

Typical Starting Points in Landscape Gardening

Wrong enquiries
Starting point
Contact form with three fields, many tiny requests and projects far outside the area.
Measure
Form extended with trade, budget range, time frame and postcode; service area named on the home page.
Result
Enquiries arrive with context; phone calls start with the project instead of the basics.
Photos on the phone
Starting point
Hundreds of unsorted site pictures on the work phone, only stock photos on the website.
Measure
Existing material reviewed, usable projects selected, prepared and sorted into the gallery by trade.
Result
The website shows own work instead of bought images; prospects refer to specific projects in conversation.
A quiet winter
Starting point
Website rests from November to February, planning contracts for the season go elsewhere.
Measure
Home page switched to the planning and consultation phase, winter maintenance made visible.
Result
The quiet season is used for consultation appointments instead of simply waited out.

Illustrative scenarios from typical project journeys (project experience) — anonymised, without assurance of particular outcomes.

Frequently Asked Questions About the Landscaping Website

How the website of a garden landscaping firm could look

The draft shows structure and handling: trades you can filter by group, a slider between the original state and the finished garden, the route to handover. The business in it is invented.

Draft
Private gardens

Private garden site with service filter and before-after slider

A draft for a private garden business: six trades can be filtered by group, a slider fades between the original state and the finished garden, and the route from consultation through design and construction to handover has its own section. A further part answers from what area size a full crew makes sense and what happens in the first year after handover. The enquiry form asks for trade, location and area size.

Service filterBefore and afterBuild sequenceEnquiry form

Illustrative layout drafts. The businesses shown are fictitious; these are not client projects.

What can we help you with?

One click is enough — everything after that is optional.

Tell us briefly about the project

Everything on this step is optional.

When would you like to start? (optional)
How can we reach you?

We usually get back to you within one business day.

By submitting you consent to the processing of your details to handle this request. Details in our privacy policy.